The Central Park Station development showcases 12 diverse neighborhoods in one cohesive vision. Due to its overall size, Brookefield Properties knew they needed to present their master planning development efforts in a relatable and tangible way. The best way to sell their idea was with a 3D site plan of the property, showing the connection between commercial and residential areas.
While the main Snowmass Base Village Sales Gallery model served as a hub for their new residential development sales, East West Partners wanted to showcase SBV’s success at their various properties throughout the Village. They wanted a smaller format model that attracted attention of prospective clients, passer bys, and guests alike. Each Satellite Sales Station would need to blend into the interior design of its surroundings as well.
As a new premium condominium structure in Manhattan’s Upper West Side, Adam America wanted a visually stunning sales tool to show off ODA Architecture’s unique cantilever design. The model was to be transportable between client meetings and the main residential sales gallery location, and was ready to enhance the sales experience at any location.
The master planning of this resort ski area has transformed, and the 3D architectural model has been modified in phases to match these updates.
After partnering on several conceptual models of the project, DDG was ready to coordinate a sales gallery model for the 180 East 88th project. The model was meant to bring residential architecture front and center. Aesthetic details, patterns, and brickwork needed to be presented appropriately at scale. The display would also be used as a marketing and sales tool. The sales gallery experience incorporated the model as a way to call out particular units for purchase in the building, beyond being a focal point of the interior design.